It's hard to quantify, but it's no surprise that poor communication costs businesses millions of dollars in lost productivity, but because even the highest levels of management are guilty of it, organizations will function for years without addressing it. Let's be real, who's going to tell their boss her email skills suck? So this part is for you executives. - if your emails re not structured properly email list to begin with, if you're not taking into account relationship disparity, tone or structure, then you're making it much harder for you and your team to succeed. Ignore structure and you will wind up spending additional time adding context to your existing email. And if you respond to one bad email after another, without structure or context, you may find yourself in a never-ending vortex of email hell. In other words, a Dilbert cartoon. Depth is for Writers; Email is for Communication Very few of us write professionally for a living (myself included), and while it may seem a simple thing to string a bunch of words together and communicate the thoughts and ideas swirling around in your head, professional writers know better. A writer might agonize for hours over sentence structure, a word, a concept or the simple placement of punctuation.